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Marketing

Pay Per Click (PPC)

Agency51 have earned Google Premier Partner Status for 2025. We’ve been recognised as being in the top 3% of Google partners within the UK. Premier partner status is awarded to companies with expert level Google Ads knowledge, giving us access to the latest training, support and insights.

Benefits of PPC

Strategic PPC agency in York

Our certified PPC experts work across all paid search platforms, including Google Ads, Microsoft Ads and Social. We advertise your brand where your target audience is, with a focus on improving the your return on investment (ROI) from your budget.

PPC can span both search networks and social media platforms, so it’s crucial to be sure you’re focusing on the platforms which suit your business best. Whether it’s Google Shopping and Bing Display Advertising or Facebook Ads and LinkedIn Sponsored Content, we’ll discuss the pros and cons for each and pick a tailored plan for your business.

We give your team regular performance updates to make sure our strategy gets the maximum amount of relevant clicks for the lowest cost-per-click (CPC) for your budget.

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PPC Optimisation

Promoting the Right Products and Services for the Biggest Return

We optimise accounts to make sure your product and services ads are targeted towards those customers who are most likely to convert.

Optimising accounts allows us to target customers in the right place at the right time, resulting in lower costs and a higher ROI.

By auditing our accounts we make sure they’re performing to the highest standard. We keep our certifications up to date and A/B test the latest updates within the platform to keep you ahead of the competition.

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Paid Advertising Services

Core Strategies and Optimisations

Daily account key metric monitoring

Negative keyword management

Audience and remarketing lists

Ad schedule optimisation

Age and gender optimisation

Device optimisation

Location optimisation

In-market and affinity audience optimisation

A/B split testing landing pages & ad content

Not sure how your PPC account is performing? We’re offering a free PPC audit for new clients - but only until 31st May, and spaces are limited. Get in touch today to secure your spot!

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Limited time offer

Claim your free PPC audit

To celebrate being named as a Google Premier Partner, we’re offering a free, no-obligation PPC audit for new clients. Just hit the button below to secure your spot. Spaces are limited and the offer ends 31st May 2025.

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Claim your free Audit